Dubai: Ramadan is fast approaching, and FIX Dessert Chocolatier — the home-grown brand behind The Original Dubai Chocolate — is marking the holy month with flavour comebacks, a fresh makeover, and one very sweet first.
Starting off with a major moment for knafeh fans. FIX is finally giving its cult‑favourite dessert bar the white chocolate treatment, launching “Can’t Get Knafeh Of It” in a brand‑new white chocolate version. Already a Mini best‑seller, the flavour now steps into the spotlight as a full‑sized bar.
But Ramadan wouldn’t be Ramadan without the return of two FIX icons:
Mahalabi Or Not To Be – Creamy mahalabia meets crispy rice puffs and almond brittle, wrapped in silky milk chocolate.
Rahash Hour – A sesame halawa classic with a pistachio brittle crunch, back by (very) popular demand.
Adding to the excitement, FIX’s signature Minis Box has been given a limited‑edition Ramadan makeover. Available in boxes of 10 or 20 and featuring five different Mini flavours, it’s designed for gifting, sharing, stashing, or a peace‑offering when you’ve “accidentally” finished the last bar.
FIX’s full Ramadan collection will be available exclusively on Careem starting February 18 — because nothing says “Ramadan Kareem” like an irresistible sweet treat.
